[vc_row][vc_column][dfd_spacer screen_wide_spacer_size="15" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480"][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]WINE MAKING HYBRID EVENTS - The recent emergency situation has put a strain on the wine sector, because the risks to which it is naturally subjected were not enough. Contacts have been reduced to the minimum, not only in a literal sense, but also in every field of work. Also in the case of the oenological sector numerous events have been postponed or cancelled. However, there have been entrepreneurs who have been able to counter the crisis with innovative ideas, which have been very successful. Among these we find hybrid events for the wine industry. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][dfd_spacer screen_wide_spacer_size="50" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480"][/vc_column][/vc_row][vc_row][vc_column][dfd_heading subtitle="" delimiter_settings="delimiter_style:solid|delimiter_width:80|delimiter_height:1" undefined="" title_font_options="tag:h2" subtitle_font_options="tag:div" tutorials=""]
[/dfd_heading][/vc_column][/vc_row][vc_row][vc_column][dfd_spacer screen_wide_spacer_size="15" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480"][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Like all sectors with events planned, the oenological sector was forced to postpone or postpone many events in 2020 and 2021. However, there have been many entrepreneurs who have not agreed to stay put for too long and have been looking for alternative solutions. Initially the idea was to transfer events to the web. Thus realizing webinars, conferences, totally digitized fairs, passing from a simple live streaming to a real event.
How was it possible to create a real online event? Simple with the use of 3D virtual reality. This technology allows you to create real pavilions with stands, billboards, coffee areas, meeting areas. But that’s not all. In fact, thanks to the presence of avatars the participant has the possibility to move between the various pavilions as in a real event. In addition, live chats allow you to talk and interact with the players and other participants.
The advantages of this solution have been many and some so fascinating and useful that many no longer want to do without. So now that it is possible to go back to events in the presence of security how to do to match all the needs? This question also has an answer: hybrid events ad hoc for the wine industry.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][dfd_spacer screen_wide_spacer_size="50" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480"][/vc_column][/vc_row][vc_row][vc_column][dfd_heading subtitle="" delimiter_settings="delimiter_style:solid|delimiter_width:80|delimiter_height:1" undefined="" title_font_options="tag:h2" subtitle_font_options="tag:div" tutorials=""]
[/dfd_heading][/vc_column][/vc_row][vc_row][vc_column][dfd_spacer screen_wide_spacer_size="15" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480"][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Let’s start by understanding what hybrid events are.
"Hybrid events, so called because they seek to unite the physical world with the digital one. In other words, a hybrid event is a development of the conventional event, as we all know it. In addition to the pavilion or auditorium that will host the event, we can also participate through the Web."
In the wine industry there are already many realities that have experienced hybrid events. Let’s talk about Milano Wine Week, an entire week marked by forums, webinars, masterclasses and tastings. Not only that, the solid basis of the event was formed by the so-called "Wine Districts": several districts in Milan, each dedicated to a specific consortium. Thanks to the combination of the physical event with the virtual one, any person, even not from Milan, could take part in the event, without having to deal with the restrictions to move, long trips and overnight costs for example.
An example of hybrid wine-making events, however, we find them also in other parts of the world with America.[/vc_column_text][dfd_spacer screen_wide_spacer_size="50" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480" tutorials=""][dfd_heading subtitle="" delimiter_settings="delimiter_style:solid|delimiter_width:80|delimiter_height:1" tutorials="" undefined="" title_font_options="tag:h2" subtitle_font_options="tag:div"]
[/dfd_heading][dfd_spacer screen_wide_spacer_size="15" screen_normal_resolution="1024" screen_tablet_resolution="800" screen_mobile_resolution="480" tutorials=""][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]In spite of everything, it is fair to think that first-person experience is the priority of every event. However, are you still sure that the conventional event is the only solution? Hybrid events are already able to disprove malpensants. To convince us should be enough just the thought that with hybrid events we do good to our planet too.[/vc_column_text][/vc_column][/vc_row]